Corner the Niche

Stop competing. Start owning.

Everyone's fighting over iPhones.

Become the go-to seller of the thing nobody else is bothering with.

The mainstream stuff is crowded with sellers.

Pick a niche and own it, and you cut your competition while quietly gaining pricing power.

I made more owning one weird little category than I ever did fighting over the popular stuff.

Pick your lane.

What could you become the obvious person to buy from? Go deep there instead of wide.